Saturday, May 23, 2020

Origins of the Ancient Mesoamerican Ballgame

The Mesoamerican Ball Game is the oldest known sport in the Americas  and originated in southern Mexico approximately 3,700 years ago. For many pre-Columbian cultures, such as the Olmec, Maya, Zapotec, and Aztec, it was a ritual, political and social activity that involved the whole community. The ball game took place in specific I-shaped buildings, recognizable in many archaeological sites, called ballcourts. There are an estimated 1,300 known ballcourts in Mesoamerica. Origins of the Mesoamerican Ball Game The earliest evidence of the practice of the ball game comes to us from ceramic figurines of ballplayers recovered from El Opeà ±o, Michoacan state in western Mexico about 1700 BC. Fourteen rubber balls were found at the shrine of El Manatà ­ in Veracruz, deposited over a long period beginning about 1600 BC. The oldest example of a ballcourt discovered to date was built about 1400 BC, at the site of Paso de la Amada, an important Formative site in the state of Chiapas in southern Mexico; and the first consistent imagery, including ball-playing costumes and paraphernalia, is known from the San Lorenzo Horizon of the Olmec civilization, ca 1400-1000 BC. Archaeologists agree that the origin of the ball game is linked with the origin of ranked society. The ball court at Paso de la Amada was constructed near the chiefs house and, later on, the famous colossal heads were carved depicting leaders wearing ballgame helmets. Even if the locational origins are not clear, archaeologists believe that the ball game represented a form of social display—whoever had the resources to organize it gained social prestige. According to Spanish historical records and indigenous codexes, we know that the Maya and Aztecs used the ball game to solve hereditary issues, wars, to foretell the future and to make important ritual and political decisions. Where the Game Was Played The ball game was played in specific open constructions called ball courts. These usually were laid out in the form of a capital I, consisting of two parallel structures that delimited a central court. These lateral structures had sloping walls and benches, where the ball bounced, and some had stone rings suspended from the top. Ball courts were usually surrounded by other buildings and facilities, most of which probably were of perishable materials; however, masonry constructions usually involved surrounding low walls, small shrines, and platforms from which people observed the game. Almost all main Mesoamerican cities had at least one ball court. Interestingly, no ball court has yet been identified at Teotihuacan, the major metropolis of Central Mexico. An image of a ball game is visible on the murals of Tepantitla, one of Teotihuacans residential compounds, but no ball court. The Terminal Classic Maya city of Chichen Itzà ¡ has the largest ball court; and El Tajin, a center that flourished between the Late Classic and the Epiclassic on the Gulf Coast, had as many as 17 ball courts. How the Game Was Played Evidence suggests that a wide variety of types of games, all played with a rubber ball, existed in ancient Mesoamerica, but the most widespread was the hip game. This was played by two opposing teams, with a variable number of players. The aim of the game was to put the ball into the opponents end zone without using hands or feet: only hips could touch the ball. The game was scored using different point systems; but we have no direct accounts, either indigenous or European, that precisely describe the techniques or rules of the game. Ball games were violent and dangerous and players wore protective gear, usually made of leather, such as helmets, knee pads, arm and chest protectors and gloves. Archaeologists call the special protection constructed for the hips yokes, for their resemblance to animal yokes. A further violent aspect of the ball game involved human sacrifices, which were often an integral part of the activity. Among the Aztec, decapitation was a frequent end for the losing team. It has also been suggested that the game was a way to resolve conflicts among polities without resorting to real warfare. The Classic Maya origin story told in the Popol Vuh describes the ballgame as a contest between humans and underworld deities, with the ballcourt representing a portal to the underworld. However, ball games were also the occasion for communal events such as feasting, celebration, and gambling. The Players The entire community was differently involved in a ball game: Ballplayers: The players themselves were probably men of noble origins or aspirations. The winners gained both wealth and social prestige.Sponsors: Ball court construction, as well as game organization, required some form of sponsorship. Affirmed leaders, or people who wanted to be leaders, considered ball game sponsorship an opportunity to emerge or reaffirm their power.Ritual Specialists: Ritual specialists often performed religious ceremonies before and after the game.Audience: All sorts of people participated as spectators to the event: local commoners and people coming from other towns, nobles, sport supporters, food sellers and other vendors.Gamblers: Gambling was an integral component of ball games. Bettors were both nobles and commoners, and sources tell us that the Aztec had very strict regulations about bet payments and debts. A modern version of the Mesoamerican ballgame, called ulama, is still played in Sinaloa, Northwest Mexico. The game is played with a rubber ball hit only with the hips and resemble a net-less volleyball. Updated by K. Kris Hirst Sources Blomster JP. 2012. Early evidence of the ballgame in Oaxaca, Mexico. Proceedings of the National Academy of Sciences Early Edition. Diehl RA. 2009. Death Gods, Smiling Faces Foundation for the Advancement of Mesoamerican Studies Inc: FAMSI. (accessed in November 2010)and Colossal Heads: Archaeology of the Mexican Gulf Lowlands. Hill WD, and Clark JE. 2001. Sports, Gambling, and Government: Americas First Social Compact? American Anthropologist 103(2):331-345. Hosler D, Burkett SL, and Tarkanian MJ. 1999. Prehistoric Polymers: Rubber Processing in Ancient Mesoamerica. Science 284(5422):1988-1991. Leyenaar TJJ. 1992. Ulama, the survival of the Mesoamerican ballgame Ullamaliztli. Kiva 58(2):115-153. Paulinyi Z. 2014. The butterfly bird god and his myth at Teotihuacan. Ancient Mesoamerica 25(01):29-48. Taladoire E. 2003. Could we speak of the Super Bowl at Flushing Meadows?: La pelota . Ancient Mesoamerica 14(02):319-342.mixteca, a third pre-Hispanic ballgame, and its possible architectural context

Tuesday, May 12, 2020

The Advantages Of Hydraulic Fracking - 2394 Words

The Advantages of Hydraulic Fracking It is no secret that the United States consumes large amounts of energy, with a growing population and a booming industrial sector, more than ever, the U.S. needs vast amounts of inexpensive energy. Many energy sources currently employed by the U.S. government are not cost effective and raise many concerns, both economic and environmental. There are tradeoffs between different energy sources being, their cost effectiveness, and their environmental risks, it seems like there is no one energy source that can solve both issues. Reliance on fossil fuels has been problematic for multiple reasons firstly due to their negative impact on the environment both in their extraction and use, and the reliance on foreign countries for supplies. Nuclear energy risks catastrophic meltdowns, and the problem long-term storage of toxic waste, hydroelectric energy is a cost effective, sustainable source, however most rivers capable of creating moderate amounts of electricity have already been utilized. F uture solutions are uncertain but one solution that is dependable and here now is hydraulic fracturing. Hydraulic fracturing is one possible solution that not only greatly increases domestic energy production, but, also reduces energy dependence on foreign countries, creates jobs and allows for growth in the manufacturing sector, is more environmentally friendly than other fossil fuel alternatives, and will last Decades. Hydraulic fracturing, or fracking forShow MoreRelatedHydraulic Fracturing, or â€Å"Fracking†, is questionable in many people’s eyes. The â€Å"Why† â€Å"How†1700 Words   |  7 PagesHydraulic Fracturing, or â€Å"Fracking†, is questionable in many people’s eyes. The â€Å"Why† â€Å"How† comes up often when hydraulic fracturing is mentioned. Fracking has been tested and proven to be an environmental safe process. Introduced in the 1940’s, hydraulic fracturing has discovered a considerable amount of oil and clean-burning natural gas from underneath the earth’s surface. Fracking contributes in providing well-needed resources from the earth’s surface to increase our country’s energy securityRead MoreFracking : Fracking And Fracking1524 Words   |  7 Pages Hydraulic Fracturing Research Paper Hydraulic Fracturing (also commonly known as fracking) is a process used to extract natural gasses deep within the earth. This is done by drilling vertically into the ground until the desired depth; then drilling horizontally; and pumping millions of gallons of water, sand, and other chemicals into the drill at a high pressure to create fissures through which the gas can escape. 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Large amounts of a solution containing water, sand, and chemicals are shot down the well to fracture the shale layers, thus releasing the desired product. Natural gas is seen as a potential solution to the energy dilemma that faces the world today. However, the process of fracking and the advantages and disadvantagesRead MoreThe Effects Of Hydraulic Fracturing On The United States1518 Words   |  7 Pagesthe political standpoint of the situation. This is where hydraulic fracturing comes in to play. Hydraulic Fracturing is a horizontal drilling process by the energy industry that has presented the means to solve both problems. This technology has provided the U.S. access to 100 years’ worth of energy. Natural gas has been located within the country’s borders and thousands of feet below the surface. Hydraulic Fracturing, also known as â€Å"fracking†, is used to access or enlarge productivity in petroleumRead MoreThe Effects Of Hydraulic Fracturing On The Environment1695 Words   |  7 PagesDangers of Hydraulic Fracturing Despite its many advantages, hydraulic fracturing poses serious threats to the environment. Some of the commonly identifiable effects of hydraulic fracturing include water pollution, over depletion of water resources, noise pollution, air pollution as well as contributing to land movements such as tremors and earthquakes (Boudet et al. 57). According to Boudet et al. (58), fracking presents challenges that prompted the Environmental Protection Agency (EPA) to commenceRead MoreFracking in Scotland1041 Words   |  5 Pagesï » ¿You have probably come across the term fracking in the news quite recently and perhaps wondered if the reality is as ugly as the word. There is an ever rising body of evidence, that there are inherent and unacceptably high environmental and health risks associated with coalbed methane and shale gas extraction - hydraulic fracturing (fracking). This is fast becoming a global issue happening in our own back gardens, it s contaminating our water supplies and ta mpering with mass food production

Wednesday, May 6, 2020

Shc 31 Free Essays

SHC 31: Promote communication in health, social care or children’s and young people’s settings. Understand why effective communication is important in the work setting. 1. We will write a custom essay sample on Shc 31 or any similar topic only for you Order Now 1: Identify the different reasons people communicate. We all communicate for many different reasons; it allows us to fully participate in society. Below is a spider diagram to show the key reasons to why we communicate: How these reasons relate to child care: We communicate to express our feelings, what we need and what we want. Without being able to do this at any age can make us frustrated. For younger children this frustration can lead to them also feeling isolated, so it is important that we try to understand what young children are trying to communicate and give them plenty of opportunities to do so. Sharing Information within any childcare setting is very important. Parents should be able to share information about their children’s likes, dislikes and any important information that a setting needs to know, regarding any known special needs, cultural beliefs, dietary requirements etc. Sharing this information with colleagues and other professionals will make sure that children are fully supported and allow the setting to work at its full potential. Children’s parents will also want to know how well their children are doing at the setting and if they are having any problems. Building and maintaining relationships are the underpinning factor in any childcare setting. Building relationships with parents, their children and colleagues ensure that the setting can run smoothly. Maintaining these relationships will account for much of our language and communication used throughout the day. As human beings we are creative and have our own thoughts and ideas that we need to share with others. Young children will often just come out with things that they are thinking, as they have not yet built up a thought process, where as adults generally tell their thoughts when they need to. Sharing thoughts and ideas about the setting you are in can be beneficial. Speaking up if you think something could be done in a different way or if you are not happy about something can be resolved. Not speaking out can cause tension. People like to be acknowledged, especially when you are speaking to them. Reassuring people that you are paying attention and listening to what they are saying can be as simple as giving them eye contact. With children and young people they may need a little more, praising them and taking an interest in what they are doing will reassure them that they are being heard and that they are important. The reassurance and acknowledgement of colleagues will also create an effective work setting. 1. 2 Explain how communication affects relationships in the work setting. Good working relationships are a crucial factor in any working environment Communication is a vital relationship-building skill. In childcare settings, it is essential to establish and maintain good relationships with children, their families and colleagues as well as other professionals that may be involved in the children’s care. Practitioners who have superior communication skills are more likely to have good relationships with everyone involved in the setting. Working relationships are influenced by the body language, tone of voice and the words that we use. For example good open body posture, calm facial expressions and a calm steady tone of voice will show that you are approachable, willing to help and open to communication. Crossed arms, stiff face and leaning against the wall will show that you are not open for communication and in turn may cause tension. Good communicators should also have good listening skills as people like to know that they are being heard, this can be shown through eye-contact, positioning of the body and a reassuring facial expression. Lack of communication skills can cause problems in the work place as it limits your ability to connect with people on any level. This can lead to tension and conflict. Below is a diagram of some of the ways working relationships are fundamental in child care. Being able to communicate well and form good working relationships is a massive part of the role of a child care practitioner. From the first moment a child steps into a setting on their first day, they are experiencing many different emotions due to the transition from being at home with parents or carers to starting a Pre-school or going from Primary to Secondary School. Children will feel apprehensive, scared and out of place. This can be made easier when the adults involved have good relationships with each other and share information effectively. Gaining information regarding the child like their full name and a little bit about them will make them feel more relaxed. Finding a way to communicate and build a relationship with the child will help them to settle in and feel comfortable with you and their surroundings. This also counts for the parents, they too will feel apprehensive about leaving their children unless they have trust that their child is in good hands. Building a good relationship with parents will ease their minds, in turn their children will settle in faster than if the parents and children are all worried. These relationships have to be maintained throughout the time the children are in the setting. This is to ensure that the children are able to reach their full potential. If they are happy and relaxed they are able to play and learn more effectively. Good communication from the adults around them will allow them to develop and build on vocabulary, develop concepts and express ideas. If you can communicate well and maintain working relationships you will become a valued member of staff and the children in your care will be able to reach their full potential as individuals learning form you and with your support. Here is a diagram of How to cite Shc 31, Papers

Sunday, May 3, 2020

The Future of Customer Experience free essay sample

Frowareness, discovery, attraction, interaction, purchase, use, cultivation and advocacy. It can also be used to mean an individual experience over one transaction; the distinction is usually clear in context. Analysts and commentators who write about customer experience (CX) and  customer relationship management  have increasingly recognized the importance of managing the customers experience. Customers receive some kind of experience, ranging from positive to negative, during the course of buying  goods  and  services. BlackBerry takes a look into the future of customer experience. This video depicts what the future of retailing could look like in the near future. A young woman uses mobile technology to identify, search and buy an outfit for a wedding and to interact with retailers in the online and physical worlds. This video also details how retailers can use mobile technology in the future to collaborate, and respond faster to trends and customer demand. This video shows how businesses could use integrated social networking to better serve customers and to improve employee collaboration and engagement. A fictional utilities company uses social networking to track, respond and improve their customer experience and service levels whilst increasing staff productivity. In this video, existing technologies have been  re-imagined  with smarter devices and better experiences. It showcases device integration, sharing and social networking, e-commerce, retail management systems, GPS tracking, mobile payment systems and augmented reality. BlackBerry takes a look at the impact mobile technology could have in the future of customer service. Analysis of the case The Future of Customer Experience? Its Getting Personal No matter what business, a growing percentage of customers are nearly always connected, with instant access to more advanced tools and detailed information than many enterprises had just a few years ago. These smart, digitally empowered consumers and businesses have the power to behave in a far smarter and better-informed manner than ever before. This power has also radically changed customer expectations, driving demand for better, more innovative, and personalized products, services, and experiences. This should come as no surprise to any executive. Given a choice, each of us (as well as our customers) prefers experiences tailored to our unique wants and needs. Firms that are best able to do so have significant competitive advantage over those that cannot. Though the promise–and power–of personalization has been at the forefront of marketing theory for some time, its widespread application to customer experience is only just beginning. Today, disruptive digital innovation is changing the ways companies serve their customers, as well as the ways these customers expect to be treated. Personalization is the Foundation Of Innovative Customer Experience. In the age of smart customers, personalization is the future of experience. Mass production and consumption of news, entertainment, products, and services have already lost the battle, giving way to personalization and customization. Apps such as  Zite  and  Flipboard  allow each of us to totally personalize the ways we consume news. Amazon has personalized the ways we shop, and Netflix and Hulu how we watch movies, TV, and other media programming. Pandora serves up increasingly personalized musical streams based on a listener’s taste (â€Å"thumbs up; thumbs down†), continuously learning about users’ musical preferences based on real-time customer feedback. There are hundreds of examples, with more coming every day. The point is these increasing levels of digitally driven personalization allow customers to choose what they consume, from whom, and how they interact with and consume it. These digital experiences are training smart customers to expect everything, from every company–product, services, experiences, and more–to be customized in a similar manner. When it comes to innovative customer experience, this all leads to one word: personalization. ‘One Size Fits All’ Simply Doesn’t Fly Anymore. And It Doesn’t Have To. No company can afford to or needs to deliver a fully customized â€Å"ideal experience† to each individual customer across the range of digital, human, and static touchpoints and interactions. The fact is, some customers are simply worth more than others, and it takes a great deal of intelligence for companies to figure out what the â€Å"right† experiences are for any given group of customers, much less how to personalize them. The good news is, â€Å"smart touchpoints† and the data they can produce, combined with the ability to analyze the digital breadcrumbs and data that surrounds almost every customer, means that any firm of any size has the tools for intelligent personalization at hand. Starting with what can be the biggest step, a firm needs to be willing to adjust its offerings to the needs of individual customers based on an understanding of what those individual customers (or the smallest possible groups they represent) want, and how that’s different from others. The more effectively a company uses customer information to understand and acknowledge both the differences and similarities, the easier it will be to provide benefits uniquely suited to those customers. In ways never before possible, you can approach them with truly personalized, highly customized offers, through relevant channels, in ways that drive stronger, more profitable relationships, better serving your customers by giving them exactly what they want, when they want it. Result: Customer experiences that are not only highly differentiated, but that cannot be easily duplicated by others. It is infact the hardest thing for competitors to copy. For many companies, it isn’t obvious to executives how or why they should provide meaningful personalization. Their customers have been satisfied with the existing product lineup. Their products may be commodities, or perhaps their firms are in a regulated utility. While the desire to create a â€Å"differentiated customer experience† is high on the list of objectives when it comes to customer experience strategy, they do not yet grasp that the most effective customer experiences are those tailored in a significant manner to meet the needs of that particular customer. They simply dont realize how fast customer expectations are changing, and what this means to the design of forward-looking customer experience strategies today. Companies that do realize this–and take action as a result–will create truly differentiated, category-leading experiences that make interacting with them so relevant, so much more convenient, and so perfectly suited to customers’ wants and needs that they won’t even  consider switching to a competitor. Points to consider while designing a customer experience The world has changed and the balance of power has shifted to the customers. The speed with which consumers have shifted to all things  digital/social/mobile  has taken many companies by surprise. â€Å"It’s like skating to a ping-pong ball 1. PERSONALIZATION AND CONTEXT With consumers adopting evermore numerous channels and devices to access information and interact with brands, businesses are scrambling to figure out how to deliver a more unified customer experience. In the wake of this, two new mantras are on the lips of every marketer: personalization and context. As a larger number of users become more familiar with social/mobile technologies, they’ll likely use them in more complex ways: sophistication breeds heightened expectation. Consumers will favor brands that provide context and relevance to their daily lives. Businesses can accomplish this by  producing quality content  that is not only relevant to their brand’s target audience, but promoted (and optimized) over multiple channels such as web, mobile and social, and accessible to them on demand. For many, this presents a daunting challenge that will likely put a strain on existing resources. If this is the case for a brand, they may want to consider outsourcing to an  inbound marketing services agency  that specializes on all aspects of digital marketing. Key Inferences * An explosion of customer touchpoints is at hand. Digital customer experience today is defined primarily by websites, with mobile applications on smartphones not far behind, and the future will include as many as 10 additional customer touchpoints. Deciding which channels to incorporate into your strategy is crucial to defining your organization’s future in digital customer experience. A unified experience requires the right people, process, and technology foundations. Customers love their devices but also want consistency across the devices and apps they use. Unified experiences that cross touchpoints demand improved yet common designs, common content assets and application code, and delivery processes tuned for speed and harmonized skills and roles. * Investments in unified experience founda tions will pay off now. Investments in foundations for unified customer experiences will pay dividends in the short term.